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02 Nov 2010
AZURA's Architectural Design Exemplifies Modern Simplicity

Swire Properties today introduces to the media the architectural features of AZURA, the Company's latest residential development in Mid-Levels West. Enveloped in a unique glass design that emphasises space and light, AZURA embodies a modern, minimalist living environment inspired by nature.

Wendy Ho, Senior Sales Manager of Swire Properties, said: "The architectural design philosophy of AZURA is one of understated elegance supported by top quality materials, exacting workmanship and meticulous attention to detail. The layout of the apartments has been thoughtfully planned to maximise views of the city and the Harbour, creating a tranquil environment for residents. In addition, the property benefits from a clubhouse offering a comprehensive range of facilities to cater to the diverse needs of the residents."

Architectural design exemplifies minimalist elegance
To facilitate access, AZURE features two entrances: at the lower ground entrance on Seymour Road, escalators connect residents directly to the ground floor lobby; while the Castle Road vehicle entrance features a covered roundabout and drop-off area with an extended overhead clearance of 20m.

The marble cladding of AZURA is counterpointed by landscaping, which both signals the importance of natural elements in the building's architecture and helps to insulate the property from traffic. The design of the glass exterior of the podium complements the windows and balconies of the residential units, presenting a unified and harmonious scheme.

Interior design inspired by open and natural spaces
AZURA accommodates three apartments on each floor in a fan-shaped layout, which offers residents a high level of privacy as well as maximising city and harbour views for all units.

The design of the building structure enhances ventilation and double-glazed windows and low-emissivity glass are used in each unit as well as in the main foyer, thereby minimising noise levels, regulating indoor air temperatures and conserving energy.

Thoughtfully-designed Clubhouse caters for leisure and entertainment
Named the AZURA HOUSE, the spacious duplex clubhouse has an area of approximately 20,000 sq ft. and provides an array of facilities for sports and leisure activities for residents, including a 20m-long outdoor heated swimming pool. The spacious Reading Lounge, complete with the luxury of an authentic fireplace, is an ideal place to relax. The banquet hall at the clubhouse features a fully-equipped kitchen for catering, making it a welcoming venue for residents to entertain their family and friends.

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Wendy Ho, Senior Sales Manager of Swire Properties Limited, said the design of AZURA embodies a modern, minimalist living environment.

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AZURA's typical floor plan

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About AZURA
Located at 2A Seymour Road, AZURA is Swire Properties' latest residential project in Mid-Levels West. The development comprises 126 spacious units with typical units ranging from approximately 1,650 to 2,100 sq ft in size. The residence also features three exquisite penthouses on the top floor with private pool and three unique garden apartments on the podium. The spacious duplex clubhouse boasts an area of approximately 20,000 sq ft and comprises a variety of facilities. The expected completion date of the residential development is Q4 2012.

About Swire Properties
Incorporated in 1972, Swire Properties develops and manages commercial, retail, hotel and residential properties, with a particular focus on mixed-use development in prime locations at major mass transportation intersections. The Company's investment portfolio in Hong Kong totals over 17.8 million sq ft (approximately 1.66 million sqm)* of gross floor area, with Pacific Place, Island East and Festival Walk as its core holdings.

In addition to Hong Kong, the Company has a presence in Mainland China, the United States and the United Kingdom. In Mainland China, Swire Properties has an investment portfolio amounting to over 10.8 million sq ft (over 1 million sqm)*, the majority of which is under construction. The four projects consist of mixed-use developments in Beijing, Shanghai and Guangzhou, with Sanlitun Village and The Opposite House hotel in Beijing being the best-known among them.

In 2008, the Company formed Swire Hotels to create and manage intriguing urban hotels in Hong Kong, Mainland China and the United Kingdom, aimed at providing an exceptional experience for travellers who seek individuality, style and personalised service.

The Company is a wholly-owned subsidiary of the publicly-listed Swire Pacific Limited whose businesses are grouped under five operating divisions - property, aviation, beverages, marine services and trading & industrial.

Visit Swire Properties' website at www.swireproperties.com.

* Gross floor area in respect of 100% of the investment properties excluding car park areas and not on an attributable basis.